WEATHER.WATCH Chasers

Jordan Hall

One of the fastest-rising storm chasers in the world: a relentless competitor who treats nature like an arena, pushing into extreme weather to capture the footage, tell the story, and help people understand what is coming.

Profile

The competitor in the storm.

Raised in Montana, Jordan's identity was forged in sports, where winning was not just a goal. After losing his best friend and quarterback in high school, Jordan walked away from football entirely, leaving a void that demanded to be filled.

Storm chasing became that outlet, then evolved into something deeper. Jordan does not just chase storms. He hunts them, studies them, and tries to conquer them. His obsession with being the best pushes him into extreme danger, capturing unprecedented footage and saving lives in the process.

Beneath the surface, the drive is tied to unresolved grief and a fragile sense of identity. His arc forces the question: if he stops winning, who is he?

Home baseNorman, Oklahoma

OriginRaised in Montana

Field laneExtreme weather, drone, live coverage

WEATHER.WATCH roleWeather League field competitor

Audience

Reach that moves with the storm.

Jordan gives WEATHER.WATCH a direct bridge between real-time field coverage, social-native storm footage, and long-form character storytelling.

200M+Annual video views

659,600Subscribers

4.7MEngagements

103.6%Year-over-year growth

Field stills

Caught between people and power.

Jordan Hall and chasers near a vehicle under a dark storm sky

Large tornado under a dark storm base near a rural road